Whataburger CEO: 'Florida's already a great market for us'
By Ashley Gurbal Kritzer
Tampa Bay Business Journal
Published: Aug 9, 2024

Whataburger CEO Ed Nelson was impressed by the bustle of downtown Tampa on a Friday morning. Even in brutal humidity, he watched people jog and walk their dogs on the Tampa Riverwalk.

Nelson, who was in Tampa to announce Whataburger's expansion here with a food truck event at Lykes Gaslight Square Park, said the activity bodes well for his company's plans.

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